Cookie Policy

BBQ Valley Cookie Policy

BBQ Valley uses cookies and similar technologies to ensure our website and webshop function properly, to analyze usage, and to measure the effectiveness of advertisements. In this cookie policy, we explain which types of cookies we use, what we use them for, and how you can adjust your preferences.

This cookie policy is part of the privacy policy of BBQ Valley BV

1. What are cookies?

Cookies are small text files that can be stored on your computer, tablet, or smartphone when you visit a website. Cookies can be used, for example, to ensure a website functions properly, to remember preferences, to analyze website usage, or to measure advertisements.

In addition to cookies, similar techniques may also be used, such as local storage, pixels, and other techniques that allow information about a website visit to be stored or retrieved.

2. What types of cookies does BBQ Valley use?

BBQ Valley may use the following types of cookies and similar technologies:

• necessary cookies;
• functional cookies;
• analytical cookies;
• marketing and advertising cookies;
• cookies or similar techniques from external content, such as YouTube.

3. Necessary cookies

Necessary cookies are required for the website and webshop to function properly technically.

These cookies can be used for example for:

• the functioning of the shopping basket;
• remembering technical session information;
• processing forms;
• website security;
• remembering your cookie preferences;
• the correct execution of the ordering process.

For cookies that are strictly necessary for the functioning of the website, no prior consent is required, to the extent permitted by law.

4. Functional cookies

Functional cookies help to make the website more user-friendly. For example, they can remember preferences or settings that you selected during a previous visit.

When functional cookies are not strictly necessary and consent is required by law, they are only placed after you have given consent.

5. Analytical cookies and Google Analytics 4

BBQ Valley uses Google Analytics 4 to gain insight into the usage of our website and webshop.

With this, we can analyze, for example:

• how many visitors our website has;
• which pages are visited;
• via which sources visitors arrive at our website;
• how visitors navigate through the website;
• which devices and browsers are used;
• how parts of the website and webshop perform.

In doing so, Google Analytics may process information such as an IP address, device data, browser data, visited pages, timestamps, and information about interactions with the website.

When consent is required for the use of these analytical cookies, they will only be placed after you have given your consent via our cookie banner.

6. Google Ads and conversion tracking

BBQ Valley uses Google Ads and Google Ads conversion tracking.

With this, we can measure, for example:

• or a visitor lands on our website via an advertisement;
• whether someone performs a purchase or other desired action after clicking on an advertisement;
• which advertisements and campaigns deliver results;
• how effective our online advertising campaigns are.

Google may use cookies and similar technologies for this purpose.

For marketing and tracking cookies that are not strictly necessary, we ask for prior consent via our cookie banner when legally required.

7. YouTube videos

Videos from YouTube may be embedded on various pages of the BBQ Valley website. YouTube is a Google service.

When a YouTube video is loaded or played, YouTube may receive information about your visit to our website.

Depending on the settings, the following data, among others, may be processed:

• IP address;
• device and browser data;
• information about the visited page;
• information about viewing or playing the video;
• any data that can be linked to a Google or YouTube account when you are logged in.

When consent is required to load YouTube content or the cookies used with it, this content will only be loaded after you have given consent via our cookie banner.

In addition, Google's privacy terms apply to the processing of personal data by YouTube and Google.

8. External parties

For certain cookies and similar technologies, we use services from external parties.

This includes, among other things:

• Google for Google Analytics 4;
• Google for Google Ads and conversion tracking;
• YouTube for embedded videos;
• Corenio for parts of our website and webshop.

These parties may process personal data themselves when their services are used. In addition, their own privacy and cookie conditions apply to this processing.

9. Which advertising pixels does BBQ Valley not use?

BBQ Valley currently does not use:

• Meta Pixel for Facebook or Instagram;
• TikTok Pixel;
• Microsoft Advertising or Bing tracking;
• Pinterest tracking.

If this changes in the future, we will adjust this cookie policy and our cookie banner accordingly.

10. Consent for cookies

When you visit our website for the first time, a cookie banner may be displayed allowing you to set your preferences.

Necessary cookies may be placed without prior consent when this is legally permitted.

For analytical, marketing, tracking, and other non-essential cookies for which consent is required, we first ask for permission.

You are not required to consent to non-essential cookies. If you refuse them, the website will in principle remain usable, but certain functions or external content may not work or may work only to a limited extent.

11. Change cookie preferences or withdraw consent

If you have given consent for certain cookies, you can withdraw this consent later.

You can change your cookie preferences via the cookie settings on our website. After adjusting your preferences, new cookies will be placed or blocked in accordance with your new choices.

The withdrawal of consent has no retroactive effect for processing that took place before the consent was withdrawn.

12. Delete cookies via your browser

You can also delete saved cookies via the settings of your internet browser.

Via the browser settings you can usually:

• delete existing cookies;
• block cookies;
• set to receive a warning before a cookie is placed;
• Automatically delete cookies when you close the browser.

The exact settings vary by browser.

If you block all cookies, certain parts of our website or webshop may not function properly.

13. How long are cookies stored?

The retention period of cookies varies per cookie and per service.

Some cookies are automatically deleted when you close your browser. Other cookies may remain on your device for a longer period.

BBQ Valley does not store or use cookie data for longer than necessary for the purpose for which it is processed.

In addition, external parties such as Google may apply their own retention periods.

14. Personal data and cookies

Some cookies and similar technologies may collect data that is considered personal data.

When this is the case, our privacy policy also applies to the processing of this data.

In our privacy policy, you can read, among other things, which personal data we process, on what legal grounds we do so, with whom we share data, and what privacy rights you have.

15. Transfer outside the European Economic Area

Some external service providers that process data via cookies or similar techniques may process data outside the European Economic Area.

This may apply to services from Google and YouTube, for example.

When personal data is processed outside the European Economic Area, appropriate legal safeguards are used where necessary.

16. Changes to this cookie policy

BBQ Valley may amend this cookie policy when our website, services used, cookie settings, or laws and regulations change.

The most current version of the cookie policy is always published on our website.

When we start using new cookies or tracking technologies that require consent, we will also adjust our cookie banner where necessary.

17. Contact

Do you have questions about the use of cookies on our website or about your privacy? Please contact us.

BBQ Valley BV
Groethofstraat 54 B
5916 PB Venlo
The Netherlands

Email: info@bbqvalley.nl
Phone: 06 35640921